New Creative Lead for Scruffy Dog Global Creative Services

CalenderFri 29th March 2019

TagCompany News

Attraction Design Creative Lead

Scruffy Dog Global Creative Services has head hunted Gareth Smy as a creative lead based in the London studio.

Prior to joining Scruffy Dog, Gareth, who specialises in Intellectual Property worked at the LEGO Group in Billund, Denmark.  Here, Gareth focused on the creative & IP management for LEGOLAND Resort & Theme parks worldwide. Gareth’s main role as Creative Lead is to manage the company’s global attractions design projects. His  first being for How To Train Your Dragon.

Previous to the LEGO Group, Gareth was at Merlin Magic Making, the creative design division of Merlin Entertainments,  creating some of the newest attractions around the Globe.

Gareth comments “I was introduced to Joe and the Scruffy Dog team, while they worked on one of their first projects for Merlin. This was coincidentally one of my first too. From there we have always worked really well together. I’m glad that I can continue to fulfil my passion in the themed entertainment industry, developing a multitude of global projects for Scruffy Dog’s growing client base— It’s a dream scenario!”

Gareth is a part of Scruffy Dog’s continued expansion. Strengthening the creative team, all of whom have been carefully hand picked from around the world.