Scruffy Dog Creative Group were responsible for all design services relating to the Gruffalo River Ride at Chessington World of Adventures. The works for this project included adapting the narrative into a workable ride format before producing concept design and development as well as schematic design services. We also provided a full 3D flythrough of the experience. Our concept artists provided design work for not only each scene of the ride itself but the building exterior, queue line, loading/unloading and the ride retail gift shop. We also provided designs for a selection of Gruffalo themed hotel rooms which accompanied this attraction.
Heide Park is a theme park based in Soltau, Germany. In 2017 Heide Park unveiled a brand new interactive dark ride based on the globally renowned IP; Ghostbusters.
Heide Park appointed Scruffy Dog to provide the Initial concept & development, schematic design, themed production and realisation for all the theming for this attraction.
The result was a fully reactive, highly immersive 5D shooting dark ride.
‘The Walking Dead: The Ride’ opened at Thorpe Park in 2018 and is based on the zombie apocalypse themed TV show from of the same name.
This project serves a great example of how Scruffy Dog Creative Group succeeded at transforming an existing experience into a highly attractive revitalised experience. In this case, an indoor rollercoaster transformed into a new concept with a strong IP.
Scruffy Dog Creative Group provided concept design & development, schematic design, themed production, and realisation services for this project.