As part of a brand activation event, our Creative Build team were tasked with the production of a 6m high, incredibly detailed sculpture inspired by the popular TV show Rick and Morty. Located right outside the Emirates – Arsenal FC’s stadium, the sculpture featured an intricate giant alien ‘worm’ devouring multiple Mr. Meeseeks in Arsenal football shirts as well as Morty himself!
Themed experience design was used to create global photo opportunities aimed at bringing global attention to the latest season of Rick and Morty, due to air in early September 2022.
Scruffy Dog Creative Group have provided creative production services for two separate product launches for Samsung. For the launch of the Samsung galaxy note 3 range the team envisioned an ‘arctic set’ to compliment the winter launch. The pop up featured a giant snow themed ‘advent calendar’ and additional iceberg props including a large-scale igloo which consumers could enter, adding a great deal of excitement to the retail space. We also constructed a sleek and professional pop-up retail space for the launch of the S5 range.
Installed within a skatepark in Merseyside, Scruffy Dog Creative Group creative build division was appointed to construct the UK’s largest skateboard. The purpose of this experiential project was to highlight the fact 62% of children believe extreme sports would make the Olympics more exciting. As shown in the pictures below, the skateboard was enormous with the kids absolutely loving interacting with it.
Our Creative build team at Scruffy Dog Creative Group took great pleasure in producing this experiential model and has worked on many similar projects since. As Skateboarding is now an Olympic sport you could say this project was an unbelievable success!
To complement the launch of the new Adidas Predator football boots, Scruffy Dog Creative Group were tasked with an exciting brief to design and deliver a fully functional laser tag video game experience to put Adidas’ new footwear to the ultimate test.
The scale of this project was immense, requiring the design and manufacture of a two-storey immersive installation, each level with its own unique environment. In addition to the active map, a fully functional weapons depot and ‘Predators lair’ were also constructed.
Our experienced design team modelled the entire installation using 3D CAD software before the creative build team took over manufacturing the attraction which features over 80 unique sculptural shapes and obstacles.