In an exciting collaboration with Wasserman, Scruffy Dog Creative Group embarked on an innovative project to craft 35 larger-than-life NFL Helmets. Each meticulously designed helmet stands tall at an impressive 1.3 meters, serving as a captivating representation for every team in the NFL league.
These colossal imitations, brought to life with careful attention to detail, took center stage at three thrilling NFL games held in London. The scale and craftsmanship of these helmets became iconic focal points, offering attendees unforgettable and awe-inspiring photo opportunities. As fans posed alongside their favourite team’s towering helmet.
Following their showcase in London, the NFL Helmets embarked on an international journey, making their way to Munich, Germany
As part of a brand activation event, our Creative Build team were tasked with the production of a 6m high, incredibly detailed sculpture inspired by the popular TV show Rick and Morty. Located right outside the Emirates – Arsenal FC’s stadium, the sculpture featured an intricate giant alien ‘worm’ devouring multiple Mr. Meeseeks in Arsenal football shirts as well as Morty himself!
Themed experience design was used to create global photo opportunities aimed at bringing global attention to the latest season of Rick and Morty, due to air in early September 2022.
Scruffy Dog Creative Group have provided creative production services for two separate product launches for Samsung. For the launch of the Samsung galaxy note 3 range the team envisioned an ‘arctic set’ to compliment the winter launch. The pop up featured a giant snow themed ‘advent calendar’ and additional iceberg props including a large-scale igloo which consumers could enter, adding a great deal of excitement to the retail space. We also constructed a sleek and professional pop-up retail space for the launch of the S5 range.
Installed within a skatepark in Merseyside, Scruffy Dog Creative Group creative build division was appointed to construct the UK’s largest skateboard. The purpose of this experiential project was to highlight the fact 62% of children believe extreme sports would make the Olympics more exciting. As shown in the pictures below, the skateboard was enormous with the kids absolutely loving interacting with it.
Our Creative build team at Scruffy Dog Creative Group took great pleasure in producing this experiential model and has worked on many similar projects since. As Skateboarding is now an Olympic sport you could say this project was an unbelievable success!