LEGOLAND Parks & Resorts commissioned Scruffy Dog Creative Group for the largest expansion to date in its Florida Resort: “THE LEGO MOVIE WORLD,” inspired by the blockbuster movie.
From the project’s inception, we were responsible for the initial concept, concept development, and schematic design services for this new, vibrant and engaging themed area.
The design spanned several attractions including ‘Unikitty Disco Drop,’ a children’s tower ride, ‘Battle of Bricksburg,’ a children’s water ride, and the ‘LEGO Movie, Masters of Flight,’ a flying theatre.