Scruffy Dog Creative Group have provided creative production services for two separate product launches for Samsung. For the launch of the Samsung galaxy note 3 range the team envisioned an ‘arctic set’ to compliment the winter launch. The pop up featured a giant snow themed ‘advent calendar’ and additional iceberg props including a large-scale igloo which consumers could enter, adding a great deal of excitement to the retail space. We also constructed a sleek and professional pop-up retail space for the launch of the S5 range.
7 September 2021
SAMSUNG EXPERIENTIAL RETAIL – UK