Wicker Man is located at Alton Towers Resorts, UK and is the first wooden roller coaster to be installed in the UK in over 20 years. We were approached by Alton Towers to bring our design expertise to this project.
Scruffy Dog Creative Group delivered the initial concept, concept development, schematic and detail design for the overall theming. This included the ride, loading areas, queue lines, pre- show buildings and entrances.
In 2018 Scruffy Dog were presented with the award for ‘Best Themed Attraction’ at the Park World Excellence Awards, in recognition of its design work on ‘The Wickerman’. Today, the Wicker Man ride boasts an enthusiastic popularity with theme park fans and has established Alton Towers as one of the leading theme parks in the UK.